Latest News on Virtual Restaurant Consulting and Industry Trends

When you open a restaurant, it’s not enough just to open your doors to the public – the public has to know you’re there! The foodservice industry is extremely competitive, and opening a new restaurant is an expensive investment. Most restaurants fail due to insufficient or ineffective advertising. If people aren’t thronging your restaurant, it could be because there hasn't been enough marketing. As a restaurant owner, you need to advertise for free within your community and on the internet to reach the largest number of people at the lowest possible cost. Marketing your restaurant can sometimes be tricky, but ... Read More

In today’s busy world, many of us don’t have the time to shop, prepare, and cook meals for our families every day. More and more of us are taking advantage of food delivery services from our local grocery store, fast food, subscription services, and our favorite restaurants. Does your food and beverage business offer a delivery service? Let’s look at some of the pros and cons of adding delivery to your restaurant. Pros: Targeting a new customer base. By offering a delivery service, potential customers can discover your restaurant. Connecting to new customers is one of the biggest benefits when ... Read More

When a storm first hits, it can catch people off guard, and they may flock to nearby eateries for a warm meal before heading home. But, once they’re home, it is difficult to get them out again. After an initial surge, patronage may slow down to a crawl, and it can last for days and weeks. Don’t miss the opportunity to take advantage of those rushes.There are ways to make the most of the weather and keep your profit-margin green. Sometimes, you just have to be creative.Drawing the Patrons InYour regulars may come by in the spring, summer, and fall ... Read More

When it gets cold outside, people start looking for warm comfort foods to ward off the chill. Now is the time to update your restaurant menu with some traditional favorites along with seasonal surprises to keep your customers coming back to warm up this winter.SoupsEveryone loves a warm savory soup this time of year including potato leek, seafood chowder, and roasted tomato to name a few. Offer soup by the cup or the bowl, as an appetizer, or meal, and, don't forget fresh baked cheddar chive biscuits on the side. Offer chili with cornbread too.Comfort FoodsIf you are open for ... Read More

In the colder climates, not only will the mailman deliver in the rain, sleet, and snow, so should the food truck. Winter can be difficult. People don't want to come out and stand in line at the truck. But, there are ways to lure them out and additional methods to increase your food truck income. Taking Advantage of Your Mobility Your regulars probably still want to see you, and so do others, who without a food truck, may have to travel even further for their meal. Sure, people can bring lunch from home, but honestly, who wants to stay in ... Read More

“Outstanding leaders go out of their way to boost the self-esteem of their personnel. If people believe in themselves, it’s amazing what they can accomplish.” – Sam WaltonQualities of an Effective LeaderTo build an effective team, you need an effective leader. Anyone can perform managerial or supervisory duties, but not everyone has leadership qualities. An ineffective leader can make or break any work culture and ultimately ruin a business, while an effective leader can build a strong team that can turn a failing business around and transform a fledgling business into a force to be reckoned with. There are several ... Read More